StrategicPlan@Campbell

President’s Letter of IntroductionPresident Photo

Since its establishment on January 5, 1887, Campbell University’s highest and most noble aspirations have been the creation of a teaching, learning, and living community within the context of the Christian faith. For over 120 years, this passion to educate graduates who are the salt of the earth and the light of the world has guided and will continue to guide the University. The accomplishment of these goals is demonstrated daily in the lives of Campbell University alumni as they serve in their professions, their communities, and their churches.

With this great legacy as the foundation, Campbell University is seeking to fulfill a bold vision of becoming a preeminent university among peer Baptist institutions. The strategic plan which sets forth the path into this successful future is proudly titled Building Futures: Vision 2020. This brochure outlines the mission, vision, aims, and initiatives of this ambitious, yet realistic, plan.

The strategic planning process is carefully guided by the University’s Planning Council, with every area of the University represented on the council - Executive Administration, Academic Deans, Faculty Senate, Student Government, Trustees, and Alumni. The Council continues its leadership position in charting and implementing this significant path for the University.

In November 2006, Building Futures: Vision 2020 was presented to the Board of Trustees for their consideration. The Board immediately embraced the Council’s work and unanimously voted to affirm the strategic plan.

I invite you to join the Campbell trustees and me in embracing this direction and vision. I hope you will explore this document with the same sense of joy and anticipation that is being stirred throughout the entire Campbell University family. Building Futures: Vision 2020 will inspire us, stretch us, and challenge us as we continue to strengthen and develop Campbell University to the Glory of God the Father.

Ad astra per aspera,

Jerry M. Wallace
President