Managing the Budget and Program Finances
Financial Management
Preparing
budgets
Making
all types of financial transactions
Accounting
for large sums of money
School Financing vs. Commercial And Corporate
Programs
School
setting financing differs from Commercial and corporate settings:
1) Commercial and corporate
fitness directors use aggressive marketing and/or fund raising efforts and are
willing to perform them, while PE and Athletic Directors rely heavily on the
general funding of their institutions
2)
PE and Athletic
directors in schools spend too many hours on fund-raising efforts that do not
produce much income, while commercial fitness managers spend their energies on
those campaigns capable of significantly increasing their income.
3) Commercial enterprises
hire personnel educated and trained in marketing a product or service, whereas
most school administrators expect their teachers, coaches, and sports
administrators to raise the needed supplementary funds.
Other Crises in School Finances
1.
Many school administrators do not realize the benefits derived from physical
activities and sports and fail to adequate support them financially
2.
A number of teachers and coaches of PE and athletics are not dedicated to the
needs and interests of the students, whereas commercial fitness managers must
be
3.
Many athletics programs are competing at levels that they cannot afford
4.
School officials have had trouble funding equitable programs for girls and
women after Title IX was implemented without cutting back on existing boys and
mens sports
5.
Many sports administrators are very poorly prepared to manage program finances
Budget
A
written estimate of anticipated income and expenditures
A
plan that serves as an instrument of control
Types of Budgets
3
Types of budgets:
1. Operational usually has
a one year duration, considered short-term: salaries, office supplies, travel,
phone, and advertising
2. Equipment May be
included in the operational or capital outlay budgets depending upon the cost
and anticipated life span. Usually
costs more than $500 and lasts more than 5 years; exercise testing equipment,
video cameras, typewriters
3. Capital outlay enhances
existing facilities through new construction or renovation; sometimes high cost
equipment; broken down into major or minor capital outlay.
Systems of Budgeting
The
type of budgeting system depends on the size of the organization, the purpose,
the number of employees, sources of funding, product or service rendered, and
requirements of reporting
Line-item Budgeting
Most
common
Budget
is separated into budget categories and objects (line items); coded by numbers
Figure
11.1: specified dollar amounts are planned for and allocated to each object
rather than for each program or project
Line-item
budget does not specify a particular program
Individual
programs cannot be shown cost-effective
Line-item
budgeting is used because it is simple and requires less time
Incremental Budgeting
Often
incorporated into line-item budgeting
If
more funds are allocated during the year a budget item is increased
incrementally, and conversely
Does
not favor any particular program which may merit and increased funding
Formula Funding
Common
in the educational sector
Formula
is applied that relates funding to production
Schools base funding on
attendance, or student credit units
History courses vs. Science
Courses: greater cost for science courses
Planning-Programming Budget System (PPBS)
Designed
for large operations and organizations
Not practical for PE,
fitness, or Athletics
System
is goal oriented and directs ones attention to planning and programming rather
than individual expenditures
Items
funded separately under each program; figure 11.2
Time-consuming
and complex, expensive to implement, discourages sharing between programs
Zero-Base Budgeting (ZBB)
Goal-oriented
Each
years budget is planned and justified from a zero base, independent of past
budgets
Two
major steps:
1) Decision Packages:
Description and cost analysis of each program or activity in terms of how it
will meet objectives. Alternatives
presented
2) Ranking or prioritizing
of the individual decision packages according to how well they meet the needs
and objectives of each department
Advantage: funding requests must relate program costs
to goal achievement
Disadvantage: unrealistic to go back to ground zero for
ongoing programs each budget cycle
Complex, time-consuming
Principles of Effective Budgeting
The
budget must be based on program objectives
FB increased gate receipts
The
budget needs to be realistic
Increase in income should
result in increase in other expenses
The
budget should be flexible
Program priorities may
change, should be able to transfer funds from one item to another
The
budget should be prepared early
Requires thorough analysis,
concentrated thought, involvement of several people; not just incremental
increases
The
budget needs to be easily understood
Change class scheduling
Budget Dangers
Should
be a valuable tool for planning and control
Program
goals may become less important than budget goals
Staying in the budget may
not achieve the program goals
·
Overbudgeting
Too much detail, too little
flexibility
over control
Budgeting
by precedent
creates inefficiency and
problems in achieving goals
Automatic increases or
decreases without looking at performance and goals
Inflexibility
may be the greatest hurdle for conscientious directors to overcome
Income may increase or fall
short of goals
Preparing and Presenting the Budget
Budget
Preparation: 5 steps
1. Reviewing Organizational
Goals
Reexamine the
purposes for existing; adequate funding vs. achieving goals
2. Analyzing Present and
Alternative Programs
Program review
relative to overall objectives
Determine
cost-effectiveness
Alternative
ways to achieve goals at lower cost
3. Deciding upon Program
Status for the New budget Request
Which programs
to continue or terminate
Adding new
programs
4. Estimating costs
Salaries,
supplies, equipment, travel, insurance, etc.
5. Writing the budget
request
Budget Presentation
Prepare
budget without error
Provide
copies to those in authority in advance of formal review
Be
thoroughly prepared and knowledgeable about every aspect of the budget
Be
confident and decisive
Use
well-organized, simple, and logical format for the presentation
May
include some supporters of the budget who are prepared to speak on certain
aspects
Maintain
a mature and composed presence: keep cool
Budget in Action
Implementation
of the budget continues for the entire budget cycle
It
takes effort to be good stewards of the funds
Accounting systems
Maintaining
control is essential
Need
a good accounting system
Tracks
income and expenses
Several
Methods:
Cash Accounting System
Accrual Accounting System
Cost Accounting System
Cash Accounting System
Track
income as cash is received and expenses
paid
Documents
transactions that occur during a set period of time: fiscal year
Simplest
method
Accrual Accounting
Tracks
transactions on the basis of the period to which the transaction applies, not
when the transaction takes place.
Equipment
ordered against the resources budgeted for the year, and the transaction is
reflected as a commitment of funds regardless of when the equipment is received
and payment made.
Cost Accounting System
Attempts
to identify the components that make up the cost of delivering a product or
service.
Typically,
labor, materials, overhead are the components
Useful
in cost analysis studies
Audits
Evaluation
that ensures that a financial operation is conducted according to the
regulations, policies, and good business practices.
Not
done to keep people honest; but can determine misuse
Intent
is to improve performance
Routine
procedures
Internal
or external audits
Program Funding
When
tax monies do not fund everything properly, funds have to be raised to accomplish
the desired plan
Equipment,
supplies, travel, facilities, officials salaries, scholarships, and conference
fees.
Health
and wellness programs for profit or non-profit organizations are expected to be
self-supporting.
Commercial
and private agencies are profit oriented and use aggressive marketing efforts
Donations
for programs that include the needy, disabled, etc.
Corporate
fitness programs may be partially supported through use fees.
Memberships and Fees
Public
and Private fitness enterprises
Booster
donations include membership and usage privileges
Advance
fee structure superior to the per use fee
Only a few percent of the
members of a fitness center continue using beyond one or two months.
Athletics
events drop off attendance if the teams are not winning
Ancillary
fees for services and products
Fund-raising Events and Activities
Weekend
competitions, bake sales, raffles, door-to-door sales, camps, and clinics.
Walk-a-thons,
jog-a-thons, fun runs, tennis and racquetball tournaments with sponsorship
Table
11.1
It
takes money to make money
Signs
for sponsorship
Concessions
Interest
in T-shirts, caps, other items with the logo of the team
Fair
trade pricing vs. demand pricing
Administered
by the organization or contacted to professional enterprises
Most
profit-making enterprises do their own selling; Athletic departments
Need
a qualified staff to properly administer the concessions
May
contract with a professional enterprise for a fixed percentage of gross sales
Administering
your own has some advantages:
Greater profit if system is
reliable
Full control of program
gives a more positive image to patrons
Contributions and Endowments
Many
individuals are interested in the program
If
involved in the program, or recognized by the organization, they may be
motivated to part with some money.
Endowments
usually come with restrictions
Grants
Significant
source of funding for schools and nonprofit organizations
Directors
grant-writing ability and experience is a plus
Much
time spent searching for professional, government, or foundation grants
Bond Issues
Municipalities
and educational institutions use bonds
Bond
issue subject to a legislative act or public vote.
Limited
debt by state law
Purchasing Supplies and Equipment
Vary
from organization to organization
Procedures
for purchasing
General
principles:
Taking Inventory
Purchasing
Considerations
Competitive bidding
Writing
specifications
Buying from
local merchants
Accepting gifts
Summary of Purchasing Guidelines